House Foods Group
Character NFT Giveaway:
Phase 4

EXPO2025 Digital Wallet Exclusive Assorted MALONY gift set Entry period: Tue, September 16 to Sun, October 5, 2025 Those who have won the limited SBT Chance to win for 50 people

Download the EXPO2025 Digital Wallet
— the official app of Expo 2025 — and
claim your limited edition SBT!

Chance to win a
Assorted MALONY gift set!

Honoring Our Roots in Osaka

House Foods Group was founded in 1913 in Osaka, where a diverse food culture has long flourished. As a company shaped by this rich culinary heritage, we’ve always made it our mission to deliver both "deliciousness" and "enjoyment" through food. Over the decades, we’ve continued to evolve with the changing times, but one thing has remained the same: our belief in the power of food to bring smiles to people everywhere. Inspired by Osaka’s free and creative spirit, we embrace the spirit of challenge and innovation, continuing to explore new possibilities in food. With gratitude for Osaka, where we were founded, and a continued commitment to the community that nurtured us, we strive to be a good partner—bringing smiles to customers across Japan and around the world, to our employees and their families, and to society as a whole.

Like the House Foods Group, Malony was founded in Osaka City, and thanks to you, we are celebrating our 75th anniversary this year.

Campaign Overview

House Foods Group
Character NFT*1Giveaway: Phase 4

Chance to win a
Assorted MALONY gift set!

Campaign dates

Tue, September 16 to Sun, October 5, 2025

Available SBTs*2

Get a limited edition SBT of
an original character!

the limited edition SBT
down-pointing triangle mark

Collecting the limited edition SBTs
completes your campaign entry.

*1 An NFT (non-fungible token) is a type of digital identifier that uses blockchain technology to ensure it cannot be forged or duplicated.
*2 An SBT (soulbound token) is a non-transferable NFT, meaning it cannot be transferred or assigned to others.

Prize / Number of winners

Claim your limited edition SBT
for a chance to win a
Assorted MALONY gift set!
(50 winners)

a Assorted MALONY gift set
  • Malony 100
  • Short-type Malony 100
  • Malony 70 in a salad
  • Malony 100 in a hot pot

Notification of Winners

Winners will be notified through the
Digital Wallet app starting
in early October 2025.
Prizes will be shipped once
we receive your delivery information.

How to Participate

1.Download the EXPO2025
Digital Wallet app.

Apple Download qrcode App Store
Android Download qrcode Google Play

*App Store is a trademark of Apple Inc.
*Google Play is a trademark of Google LLC.

2.Once you claim the limited edition SBT, your entry is complete.

the limited edition SBT
Get limited edition SBT!

3.Those who win the limited
edition SBT will be entered
into a lottery to win a prize!

a Assorted MALONY gift set

Meet Our Characters

An original character for
Malony products!

Malony-chan

About Our Company

House Foods Group is a food manufacturer offering a wide range of products, including curry, stew, and spice-based items. Some of our best-known products are household curry favorites like Vermont Curry, Kokumaro Curry, and Java Curry, as well as herbs and spices under the GABAN brand. In recent years, we have focused on developing products that support health-conscious customers and meet the growing demand for convenience, creating foods that align with diverse lifestyles. Beyond Japan, House Foods Group is expanding internationally, particularly across Asia and North America, with the goal of delivering "deliciousness and enjoyment" to people around the world.

Important Information

■ About NFTs (Non-Fungible Tokens): NFTs are a type of digital asset that uses blockchain technology to ensure they cannot be forged or duplicated. In this stamp rally campaign, each digital stamp will be issued as an SBT, a non-transferable NFT that cannot be transferred or assigned to others.

Contact Us

Inquiries by Phone
House Foods Customer Consultation Center
0120-50-1231 (Available weekdays from 9:00 AM to 5:00 PM)
*Closed on weekends, public holidays, the company’s founding day (November 11), summer holidays, and New Year holidays.
If you're having trouble reaching us by phone, feel free to contact us through our website.
https://housefoods.jp/inquiry/inquiry.php

EXPO2025 Digital Wallet
Support Center

Product introduction

Malony 100

Malony is made using a special method with Hokkaido potato starch as the main ingredient. It holds up well when cooked and absorbs flavors well.
Enjoy it in a variety of dishes.

Malony 100

100 Malony in a pot

They hold up well when cooked and are excellent at absorbing flavor. The noodles are thick and chewy, making them perfect for a variety of hot pots.

100 Malony in a pot

Raw Malony 180

This is a fresh type of product in which the noodles are packed as they are before they are dried, so you can enjoy their chewy and bouncy texture.

Raw Malony 180

Flat raw Malony

These 10mm wide noodles are five times thicker than our "Nama Malony" noodles. They're also recommended for a variety of dishes, including soups and stir-fries, in addition to hot pot.

Flat raw Malony
Malony brand site
X LINE

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